When it comes to Real Estate Sales there is an old saying about wanting the best of both possible worlds, full service with discount prices. We’re not sure exactly where that came from, however we do know that home sellers now are able to experience that in an increasing number of markets. Simply stated, For Sale By Owners, FSBO’s, can now try to sell their homes on their own, and be allowed to enter the multiple listing service. What does this accomplish? It is a proven fact that the MLS is the most successful way to sell a home. The cooperative of agents in the MLS service interfacing with the internet gives the seller the greatest avenue to expose their home in the marketplace.
Many sellers say I would like to use that service, but I don’t want to pay 6 or 7 % to do it. Those same sellers say I am wiling to pay 3 % to someone who brings me a buyer, but I do not think the listing agent deserves 3 %. Now a number of companies offer this service. For a small flat fee of around $500, the seller gets into MLS and other local and national websites and still can advertise on their own to get a buyer. If the seller is successful on their own, a small fee or even no commission is due the listing agent depending on the agreement and services desired.
Why would an agent do this, to get more business. If they sell the home, they get the 3%. They can get other buyers from the listing to buy other properties and can get more listings. Everybody wins. The seller can have more flexibility in pricing, offer bonuses to the selling agent, or closing costs trust us, it works. Neighbors see their neighbor’s houses selling and it all generates more business, and it allows seller to have more flexibility to sell their home and make more money on their sale.
The Seller can use this savings to help the buyer with closing costs or lower their sales price or they can pocket the savings and use it as the down payment on the purchase of their next home. Bottom Line with Flat Fee Multiple Listing Services, For Sale By Owners, are give the marketing power of the MLS without paying full price for both sides of the Real Estate Commissions and allowing them to save thousands of dollars on their sale of their home.
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